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Archive for November, 2013

How to Write Web Content that Get Killer Results

Writing for the web is different than writing for print. Writing web content for your website is brief and to the point with shorter paragraphs, shorter sentences and fewer words. Each web page should have a purpose…

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Three Ways Small Business Consulting Can Help Your Public Relations Strategies

You have just started a small business and you are trying to determine strategies to propel your business. I would suggest you look for a Small Business Consulting team that has and extensive background in Social Media,…

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Why Is Trust With Your Small Business Consultant So Important?

There are so many Small Business Consultant firms to choose from, the question is, “Which one do I choose and what is the criteria?” I’ll make it easy for all of us by breaking it up into…

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Starting a Small Business: Just How Important is Your Website?

If you are starting a small business you need to decide the purpose and the role your website will play in your business. Websites can be used to generate leads, establish your credibility, sell products or to…

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How to Negotiate the Changing Scene of Small Business Consulting

Since 2008 there have been seismic shifts in how business has been conducted. For several years business struggling businesses turned to small business consulting firms that promised the moon but delivered little. This has often occurred as…

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How Colors Communicate In Your Website Design

Color is another powerful communicator that you can use in the design of your website design and should not be taken for granted. There have been numerous studies done on how different colors affect the majority of…

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Three Characteristics of a Great Small Business Consultant

There are so many choices when looking for a qualified small business, the obvious question is, “What qualities do I look for that are transformative for my business?” There are small business consultant firms that will claim…

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Six Great Motivators in Product Marketing

You can motivate buyers with emotions such as fear, greed, exclusivity and the need for approval. These are the raw emotions that drive action. In product marketing use these emotions to create a desire and then present…

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