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Archive for August, 2013

The Internet Marketing Roadmap as part of your Marketing Strategy

Every small business today needs an Internet marketing roadmap. This is a time phased master plan of your online marketing strategies. Your Internet marketing roadmap incorporates ten major areas including your overall business marketing, website, traffic, social…

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What Should You Look For In A Small Business Consulting Firm?

You are small to medium sized business between 5 to 15 million. You are looking to get to the next step and grow in your marketing and sales while solidifying your systems and metrics to support all…

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Use a Patient Satisfaction Survey as Part of Your Medical Marketing

Create satisfied and loyal patients by simply asking your patients to rate their service experience. Using a Patient Satisfaction Survey is a powerful tool in shaping patient opinion of your practice. By implementing patient feedback, you continually…

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Dental Marketing Tips For Marketing Success

I am often asked, “What is the key to dental marketing” and how can a practice stick out among everyone else? The answer is relatively simple but often overlooked and can be broken down into what I…

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Business Process Improvement Begins With an Assessment

To stay competitive, start with an assessment of your business processes. Your business process improvement plan should be a systematic approach to improvement. This means fixing broken processes that create errors, frustrations and lost customer opportunities. 4…

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Business Metrics: What is a Healthy Employee Turnover Rate?

Attracting and retaining quality talent is important for a growing organization. You will lose some employees over time for a wide variety of reasons. Tracking key business metrics such as your company’s employee turnover rate is a…

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Three Reasons Why Business Development Coaching Can Double Your Sales

I have been involved in business development coaching for 20 years and I always see one pathway to sales success with three key components. If any one of these three components or REASONS are ignored, and at…

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Eight Leadership Development Tips Guaranteed to Change Your Life and Business

I’ve been working with business leaders for over 35 years in leadership development and no matter how much the business owner talks about sales and marketing and the need for improvement in that important area, or the…

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5 Signs You May Need Small Business Consulting

Use small business consulting to focus your efforts and get your business moving forward. It is always easier for an impartial observer to clearly see what the next step is for your business. A small business consultant…

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Best Choices For Building An Education Based Marketing Story For Your Business

As YouTube, Instagram, Twitter and Facebook continue to shape the social media landscape, it’s important to recognize the vast influence they have on marketing today. The facts are that marketing has changed dramatically in just the last…

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